How To Create A Website Income, Keywords pt 2.
Finding the right keywords for your site is easier if you have a Google account, you will need this account for your Analytics and Web-Master tools anyway so if you haven’t set your account up yet, now is the time.
The Google page you want is ‘Google Ad-words’, and once there the information you need to use is explained clearly.
Do not be afraid to experiment with different Keywords for your site, but make sure that whatever you choose closely relates to what your Website is all about.
The whole point of this exercise is to find out how many ‘Searches’ there are for your given Keywords in a month, this will then give you an idea of how popular your Website could be.
Remember ‘Searches’ are potential visitors to your site, the happy medium here is to get Keywords that bring you visitors with the least competition.
Also on this page, you can input your geological area that you want your Website targeted for, unless you have something or you want to concentrate locally I would recommend you go for the biggest catchment area, thereby appealing to more visitors.
Here it is worth pointing out that unless you want to pay, which is costly for Keywords that you might want to use for an advertisment, you are just looking up information, so do not take your query any further.
i.e.
Go to Google Ad-words,
Your domain is say’Letsrumbatothenumber.com,
Look up ‘Lets rumba to the number’ in keywords,
How many searches made for these keywords a month?,
Is the competition high, low or medium?
Once you have this information, leave the page.
It is rare that a Website domain name is vastly different to the keywords you should choose to use for that domain.
The whole point of this is trying to connect your Website with the correct keywords, so that when someone puts in a search for ‘Lets rumba to the number’, your Website is on the first page that comes up.
Finding keywords for your Website is meant to be done with the fewest keywords for the least competition, so taking ‘Lets rumba to the number’ we could try the keywords ‘Lets rumba’ and see what information Google give us, if the competition is too high then using ‘Lets rumba to the number’ might be better.
It is here that you should make sure that there are searches made for this phrase, not checking will leave you with a Website and no visitors.
You may think that when choosing your Domain Name and keywords that someone else has already thought of them, often this is true which is why it is so important to do your ‘Homework’ first, following my advice on my Website will leave you with the correct information to go forward with confidence.
Let me just end this review by saying that there are often times when you can pick up a great Domain Name just by searching for your Keywords, Lots of people in the early days of the Internet went for the very short names only to give up on them when they failed to make any money with them, If you find one of these short Domain Names snap it up their gold dust.
mark@createwebsiteincome.com
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